Campaign Copy

A journey to fossil freedom.

Vattenfall is one of Europe's largest producers and retailers of electricity and heat, with a strong presence in Sweden, Germany, the Netherlands, Denmark, and the UK. As a company, Vattenfall has committed to an ambitious and essential goal: achieving fossil-free living within one generation. Working towards this vision, they are pioneering sustainable solutions that will shape a greener, more resilient future.

 

During my time at NORD DDB, I had the privilege of working almost full-time on various Vattenfall projects. It was an incredibly rewarding experience to dive deep into the company’s initiatives, learn about their innovative strategies to reduce carbon emissions and transition to renewable energy sources. I particularly enjoyed crafting stories about how Vattenfall is actively driving this change and what it means for future generations.

 

My work primarily focused on developing campaign copy, editorial content, and employer branding projects.