Communication concept / Brand film copy

Let’s talk about one of the most critical challenges of our time: energy.

Blykalla, a Swedish pioneer in advanced small modular reactors (SMRs), is at the forefront with their innovative lead-cooled SMR concept. By leveraging proven technology and proprietary materials, Blykalla offers the reliable baseload energy needed to power the shift toward a fossil-free future.

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In collaboration with the brilliant team at Folkstudion, I had the honor of contributing to Blykalla’s very first brand film. Our mission was to elevate the brand and secure its position in the market. We dug deep into the emotional essence of Blykalla’s purpose, playing with copy, sound, and visuals that flow seamlessly from cutting-edge tech to the calm beauty of Northern nature. The copy concept revolves around the power of a small footprint—showing how Blykalla’s reactors make a tremendous impact with minimal environmental disturbance. Enjoy!